what is motivation, or How to sell to people with different dominant motivation
After reading a motivating article, some people crush the mountains, while others go back to the sofa. This is because people have different dominant motivations. I’ll tell you how to…

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How to create ads for children: features of children's marketing
Children are interesting to marketers: firstly, they influence the decision of parents to purchase goods. Secondly, advertising forms their consumer habits, which means that it makes them loyal to a…

Continue reading →

How to create ads for children: features of children's marketing
Children are interesting to marketers: firstly, they influence the decision of parents to purchase goods. Secondly, advertising forms their consumer habits, which means that it makes them loyal to a…

Continue reading →

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Pros of procrastination or when procrastination is beneficial

Procrastination – putting off important and urgent matters, replacing them with something insignificant, but pleasant or very significant, but not urgent. It is she who is considered the worst enemy of productivity. Just imagine: you need to send a letter to a business partner, but you are sitting on social networks and see photos of a former neighbor. Or you need to urgently agree with suppliers, and you read the article on logistics, justifying yourself by the importance of self-education. As a result, the work is worth it, the deadline is approaching, and you are tormented by guilty feelings for the time spent.

But it turns out that this coin has another side: often procrastination benefits you and opens the door to success. To see its advantages, let’s see why people tend to put things off? According to J. Ferrari of Carleton University, as many as 20% of the world’s inhabitants are distracted by extraneous problems so as not to solve the important tasks they are facing right now. Agree, from the point of view of evolution, Continue reading

How to learn content marketing for free and on your own

This article was written specifically for Texterra by the TeachLine Blog.

Let’s say you decide to become a content marketer. You have no extra money. The desire to spend them on courses, too. But there is the Internet and a huge amount of free information in it. Is it possible to become a professional just by reading blogs and watching videos? Can. And I will tell you how to do it, but I can’t guarantee that it will be easy. Continue reading

How to create ads for children: features of children’s marketing

Children are interesting to marketers: firstly, they influence the decision of parents to purchase goods. Secondly, advertising forms their consumer habits, which means that it makes them loyal to a certain brand in adulthood. Thirdly, children have pocket money that they spend with pleasure.

However, often advertising campaigns fail due to a lack of understanding of the target audience. To understand it, I will analyze three age categories – 1-3, 3-7, 7-10 years. This knowledge will help to formulate a promotional offer for children.

Elkonin age periodization Continue reading

Personal online reputation
Who cares about managing your online reputation? There are three categories of people depending on their purpose of being on the Internet: Entrepreneurs who promote themselves and their personal business…

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The opinion of scientists: We do not have time, because we have little rest
We talk about the brain, relaxation and effectiveness. Rest less, keep up with everything, develop, build a career and be no worse than others - the main agenda on freelance…

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Franchise Launch Checklist
Many owners of a retail business that grows to medium or large size are considering selling their own franchise. The scheme provides a lot of advantages for the franchisor -…

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Custom Business Solutions
One of the main goals of big business is to be at least one step ahead of its competitors. This will ensure the emergence of new customers, new sales and…

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