Custom Business Solutions
One of the main goals of big business is to be at least one step ahead of its competitors. This will ensure the emergence of new customers, new sales and…

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Transformation of a hobby into a business. How not to do
Why did you suddenly decide that you can make money on Bentley by knitting slippers or SMM? We choke the initiative in the bud. Check the settings of "objective reality".…

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“You are a marketer, I trust you” - how the business wanted to enter a new market, but in the end lost the website and money
Trusting people is good. But if you have a business, do not do it better. The article describes the real story of how a gullible businessman made a number of…

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customers’ opinions

How and why to request user opinions on a site: CSAT guide

In order to find out customers’ opinions about the business, they use different rating systems, including CSAT – customer satisfaction score, that is, customer satisfaction index. It works very simply: you need to do a survey “How satisfied are you with X?” With a scale from “dissatisfied” to “satisfied” and post it on the website, in the application, or send it by mail.

How satisfied are you
This method does not bring extensive feedback, but it perfectly indicates the problem areas of the business (and understanding the problem is already half the solution). By the way, it is CSAT that is usually built into ticket systems.

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Starbucks Success Secrets
Establishments Starbucks is a world-famous brand. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans even have a…

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Franchise Launch Checklist
Many owners of a retail business that grows to medium or large size are considering selling their own franchise. The scheme provides a lot of advantages for the franchisor -…

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Design Thinking: How to Create a Product That Solves a Problem
This article is about how to create or improve a product so that it solves the problem of your audience. We will create the product using design thinking. Smart foreheads…

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“You are a marketer, I trust you” - how the business wanted to enter a new market, but in the end lost the website and money
Trusting people is good. But if you have a business, do not do it better. The article describes the real story of how a gullible businessman made a number of…

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