How marketers humiliate consumers: what to do with a lack of professional ethics?
Warm customer ”,“ customer touch ”,“ building a sales funnel ”,“ landing page ”- we use these terms every day. And we don’t think about doing it publicly, but an…

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Consumer vs business: why is it better not to offend a customer
If this material was intended for dishonest companies, then we could start it like this: "more than half of Russians are not ready to sue you." In a new article,…

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About Provocative Marketing
Provocative Marketing: The Art of Surprising Modern media space is oversaturated with advertising messages just like the streets of a metropolis with noise and rattle. Depending on the lifestyle in…

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How does Valve, a game developer, work?

Valve Corporation is a company that has created legendary games such as Half-Life, Counter Strike, Dota 2, Portal and others.

The company was created by Gabe Newell, whose biography also means working at Microsoft for the whole 13 years. To say that Valve Corporation is an innovative company is to say nothing. She is perhaps “more innovative” than many who consider themselves as such. And this concerns not only the development and the activity itself, but also what the company is from the inside. After reading a few principles of the internal structure of Valve Corporation, you might think “what the hell is going on there,” or you might want to work there yourself. Continue reading

What is networking?

Man is a social being. And that means that social ties play a big role in our lives. A lot of useful acquaintances can solve almost any problem in a person’s life – from placing a child in a good school to getting a high position. And if you immediately thought that the discussion in this article would be about working on the Internet (and you would think so, because net is a network, and work is work), then you were mistaken – it will be about the science of building useful business (and not only) connections.

Wikipedia tells us that networking is “a social and professional activity that aims to quickly and efficiently solve complex life problems and business issues with the help of a circle of friends and acquaintances.” This is the most accurate definition of networking, however, I would like to add that this is not just friendship for the benefit, but building relationships based on trust, sympathy and desire to help. Continue reading

Why eating in the workplace is bad

Among office workers there are a lot of those who prefer to eat right at their work computer. Some do this because of too busy work schedules, so to speak, “without interruption from production.” Others – because they are too lazy to go to a nearby cafe and dine there quietly. Still others simply because they see nothing harmful and dangerous in it. And such, probably, the majority.

According to a study by the American Dietetic Association, three quarters of office workers regularly (several times a week) eat at their workplace. This study most likely concerned American employees, but we can confidently say that in the CIS countries this figure will not differ much, if at all. But based on the findings of the same nutritionists and other specialists, it is highly recommended not to eat at the workplace. The main reasons are as follows: Continue reading

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How does Valve, a game developer, work?
Valve Corporation is a company that has created legendary games such as Half-Life, Counter Strike, Dota 2, Portal and others. The company was created by Gabe Newell, whose biography also…

...

How does Valve, a game developer, work?
Valve Corporation is a company that has created legendary games such as Half-Life, Counter Strike, Dota 2, Portal and others. The company was created by Gabe Newell, whose biography also…

...

How to make money on photos on the Internet
The camera for many people is a familiar tool in everyday life. For some, photography is just a hobby, while others make good money on it. Professional and semi-professional cameras…

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Apple Secrets
Apple is one of those companies that they either love to bigotry or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

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