Material about Brand People
Humanoid Brands Countries, holidays, geographical features, lifestyle elements, and even weather conditions with the help of marketing have long turned into brands. Are there people brands? Yes, any number. They…

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How to set a task for a designer and not go crazy
I work as an art director at an interactive agency and teach beginning designers in online courses. From experience I know that working with a designer can be a source…

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And again about creativity
Reverse side of the creative In the great and powerful Russian language, there was no exact analogue to the overseas word "creative". Creative is an abstract concept, something that cannot…

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program involved

How to learn content marketing for free and on your own

This article was written specifically for Texterra by the TeachLine Blog.

Let’s say you decide to become a content marketer. You have no extra money. The desire to spend them on courses, too. But there is the Internet and a huge amount of free information in it. Is it possible to become a professional just by reading blogs and watching videos? Can. And I will tell you how to do it, but I can’t guarantee that it will be easy. Continue reading

Subscription shopping services. Success Mechanics for American Projects

Businesses with a subscription model grow like mushrooms, and this looks logical: with the “subscription” approach, both entrepreneurs and consumers win. Once convincing a customer to join, the service should no longer compete for each of its next purchases, but may concentrate on the quality of services and recruiting new consumers. Business becomes more predictable, because payments are received regularly.

At the same time, buyers also benefit – they get the service or product they need at a bargain price, and can free up their time and attention for more interesting activities than routine purchases. Continue reading

Pros of procrastination or when procrastination is beneficial
Procrastination - putting off important and urgent matters, replacing them with something insignificant, but pleasant or very significant, but not urgent. It is she who is considered the worst enemy…

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Material about Brand People
Humanoid Brands Countries, holidays, geographical features, lifestyle elements, and even weather conditions with the help of marketing have long turned into brands. Are there people brands? Yes, any number. They…

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Personal online reputation
Who cares about managing your online reputation? There are three categories of people depending on their purpose of being on the Internet: Entrepreneurs who promote themselves and their personal business…

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Demarketing - what is it and when is it used? Real life examples
Demarketing is a type of marketing aimed at reducing demand among the entire target audience or its specific groups. Wait, but why reduce demand - you have to rejoice that…

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