How to make money on photos on the Internet
The camera for many people is a familiar tool in everyday life. For some, photography is just a hobby, while others make good money on it. Professional and semi-professional cameras…

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What is networking?
Man is a social being. And that means that social ties play a big role in our lives. A lot of useful acquaintances can solve almost any problem in a…

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Debt collection through bankruptcy: why is this method unpopular?
The theme of bankruptcy initiated by the lender to collect debts is bypassed in most publications, in legal forums or during ordinary business communication. As if it was something indecent,…

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economic

Demarketing – what is it and when is it used? Real life examples

Demarketing is a type of marketing aimed at reducing demand among the entire target audience or its specific groups. Wait, but why reduce demand – you have to rejoice that things are going uphill! However, not all so simple. In what cases you can’t do without demarketing, read our article.

Table of contents:
Demarketing, decay and hopelessness
Why does demand exceed supply?
How does this threaten the entrepreneur?
Types of Demarketing Continue reading

Do I need to develop a development strategy for modern business?

The word “strategy” in Russian business practice has overgrown with numerous myths, the most ardent distributors of which, according to our observations, are people who have never developed a strategy. One of the main complaints about business strategy is that the classic strategic toolkit developed many years ago, during the industrial revolution, and is unsuitable for the current digital age. I will try to show that this is not so.

The dissemination of ideas of abandoning strategy as a managerial tool in Russia was facilitated by Nassim Tallleb with his “black swan”.

The idea of ​​a “black swan”, that is, an unpredictable external factor, was liked by entrepreneurs because Continue reading

Why doesn’t business go

Your friends, and possibly yourself, have come across a situation where a lot of effort, energy and money has been invested in the business, but it does not give the desired effect. An advertising campaign has been carried out, the office is equipped with the “latest word” of design and technology, a normal price has been assigned to a product or service. But there are no customers. You ask yourself the question “why?”.

Finding an answer to it is difficult right away, but you definitely understand that if a business does not make a profit, you will have to close it very soon. To understand why the business does not work, you need to find out what you are doing wrong and how to fix it. Continue reading

How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - both ups and downs. As befits any large business. Now…

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Pros of procrastination or when procrastination is beneficial
Procrastination - putting off important and urgent matters, replacing them with something insignificant, but pleasant or very significant, but not urgent. It is she who is considered the worst enemy…

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How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - both ups and downs. As befits any large business. Now…

...

Why eating in the workplace is bad
Among office workers there are a lot of those who prefer to eat right at their work computer. Some do this because of too busy work schedules, so to speak,…

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